789b Privacy Policy – Malaysia Player Personal Data Protection

789b ("we", "Platform", "Company") takes the privacy and personal data security of every member seriously. This Privacy Policy explains in detail how we collect, process, store, share and protect your personal information when you use the 789b.lc website, the 789b mobile app and all related services.

We operate in compliance with applicable data protection laws, and we are committed to ensuring that your personal data is handled in a transparent, secure, and responsible manner. Every data-related decision we make is guided by strong privacy principles that put your interests as a player first.

This Policy applies to all users of the 789b platform, including website visitors, registered members and any party that interacts with our platform in any way.

789b collects various types of information depending on how you interact with our platform. Below are the categories of data we collect along with their purposes:

We only collect data that is strictly necessary for legitimate purposes. We do not collect sensitive information such as biometric data, health information, or your political views.

789b uses your personal data only for legitimate and necessary purposes. We do not use your data beyond what is required to provide the services you request. The primary purposes for data use are as follows:

• Account Management: Processing registration, verifying identity via KYC, and managing your account profile and eligibility as a 789b member.
• Transaction Processing: Processing deposits, withdrawals, bonuses, and all other financial transactions related to your account.
• Security & Fraud Prevention: Identifying and preventing fraudulent activity, money laundering, and platform abuse.
• Legal Compliance: Fulfilling our compliance obligations, including reporting to authorities when required by law.
• Service Enhancement: Analysing usage patterns to improve the platform, interface, and overall player experience.
• Service Communications: Sending important account-related information, policy updates, and platform changes.
• Responsible Gaming: Monitoring gameplay patterns to identify players who may need assistance and support.

Your privacy is our priority. 789b does not sell, rent or trade your personal data to any party for their own marketing purposes. However, in certain situations, we may need to share your data with the following parties:

• Payment Service Providers: To process your deposits and withdrawals via FPX, e-wallets and other payment methods you choose. These providers are bound by strict confidentiality agreements.
• Game Providers: The minimum data required to run games (such as session IDs) is shared with our licensed game providers. They do not receive your full identity data.
• KYC Services: Third-party identity verification service providers we use to fulfil our compliance requirements.
• Legal Authorities: When required by court order, lawful authority request or applicable legal obligation.
• Professional Advisors: Lawyers, auditors, and consultants bound by their professional confidentiality obligations.

Every third party we engage with is required to comply with data protection standards equivalent to or higher than 789b's own standards.

789b retains your personal data for as long as necessary to fulfil the purposes stated in this Privacy Policy, or as required by applicable law — whichever is longer. The following are our general retention period guidelines:

• Active Account Data: Throughout your active membership period and for the required duration after account closure for compliance purposes.
• Financial Transaction Records: At least seven (7) years from the transaction date, as required by Malaysian financial law.
• KYC Verification Data: At least five (5) years after the business relationship ends, in accordance with anti-money laundering requirements.
• Communication Logs: Up to three (3) years from the date of interaction for dispute resolution and service improvement purposes.
• Technical & Log Data: Between three (3) months and two (2) years depending on the type of data and security requirements.

When data is no longer needed, we will delete or anonymise it in a secure and irreversible manner.

As a data subject, you have the following rights respected and protected by 789b:

789b uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website.

Types of cookies we use:

• Essential Cookies: Required for core platform functions — login, game sessions and security. These cookies cannot be disabled.
• Performance Cookies: Helping us understand how players use the platform to improve site speed and responsiveness.
• Functional Cookies: Saving your preferences such as language and display settings so you do not need to reset them each time.
• Analytics Cookies: Used to analyse platform traffic patterns and usage in an aggregated and anonymous manner.

You can manage cookie settings through your browser settings. However, disabling certain cookies may affect the functionality of the 789b platform.

789b invests seriously in security infrastructure to ensure your data is always protected. The technical and organisational measures we employ include:

• Data Encryption: 256-bit SSL encryption for all data in transit, and AES-256 encryption for data stored on our servers.
• Access Control: Strict identity and access management systems — only authorized personnel can access data at the level required for their duties.
• Continuous Monitoring: 24/7 threat detection systems and security monitoring that actively scan for suspicious activity.
• Regular Security Testing: Penetration testing and security audits are conducted by independent parties periodically.
• Staff Training: All 789b staff undergo comprehensive and regular data protection training.
• Incident Response Plan: We have clear incident response procedures in place to address any data security breaches quickly and effectively.

The 789b platform is for adult users aged 18 and above only. We do not knowingly collect or process personal data of minors under 18 years of age.

If we discover that personal data of underage minors has been collected without proper age verification, we will take immediate steps to delete that information and terminate the relevant account. If you believe we may have collected information from a minor, please contact us immediately.

789b reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our data practices, legal requirements or service improvements. When we make significant changes, we will:

• Updating the "Last Updated" date at the top of this document.
• Displaying in-platform notifications or sending emails to registered members.
• Retaining previous versions for reference upon request.

Your continued use of the 789b platform following any amendments to the Privacy Policy constitutes your acceptance of those changes. It is your responsibility to review this page periodically.

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, you are welcome to contact us through the following channels:

• Live Chat: The fastest way — available 24/7 via the chat icon on the 789b platform.
• Support Email: [email protected] — we aim for a response time within 24 working hours.

For data rights requests, please include sufficient information for us to verify your identity before we process the request. This is a security measure to protect your data from unauthorized access.